D2C · Wellness
Naturally is a direct-to-consumer lifestyle and wellness brand offering eco-conscious products that promote healthier living. Rooted in simplicity and sustainability, their product line includes a carefully curated range of everyday essentials made with natural ingredients and mindful processes. The brand’s story goes beyond products, embracing a lifestyle grounded in sustainability, self-care, and conscious consumerism.
Our collaboration with Naturally began from scratch. We led the end-to-end branding, refining the name, designing the logo, choosing the color palette and typography, and creating packaging that aligned with the brand’s nature-first philosophy. We developed a Shopify-powered e-commerce platform that prioritized performance, minimalism, and intuitive navigation. Custom design sections and scalable CMS structures were integrated to support long-term growth. The result is a calming and elevated brand experience.